CINCINNATI, OH, UNITED STATES, July 14, 2026 /EINPresswire.com/ — BrandRank.AI has announced the completion of a strategic deal to purchase the fundamental assets, technology, a chosen group of employees, and client relationships held by Averi.ai, bringing AI-driven content creation features into the company's AI Content Readiness platform. Through this acquisition, businesses can now go straight from spotting areas that need enhancement to producing material intended to bolster their Answer Engine Optimization (AEO) strategy and elevate their Recommendation Share™ across AI-powered answer engines.
As AI answer engines increasingly serve as a main source for product suggestions and consumer advice, Answer Engine Optimization (AEO) has turned into a vital marketing practice. Achieving success involves more than just releasing high‑quality content; it requires crafting content that enables AI to comprehend, trust, and endorse a brand—ultimately boosting its Recommendation Share™.
BrandRank assists companies in tackling this challenge by evaluating how brands perform within AI‑generated responses, pinpointing areas for improvement, and offering concrete guidance. With the incorporation of Averi's technology, clients can now produce content directly from those suggestions, establishing a continuous workflow that spans measurement through execution.
“AI has fundamentally changed how brands earn attention and trust,” said Pete Blackshaw, CEO and Co‑Founder of BrandRank.AI. “Brands do not only need more content. They need the right content. By integrating Averi's technology into BrandRank, we are helping organizations act immediately on our recommendations with content specifically designed to improve how AI understands and recommends their brands.”
“Writing quality content is the best way to connect with new customers,” said Matthew Bellows, CEO of Averi.ai. “but the technical and operational challenges of doing so are significant, especially with the rise of AI Answer Engines and purchasing agents. The team at Averi built software to help our customers solve those issues. We are very happy to bring our product to BrandRank, integrate it with their incredible platform, and help them serve their customers even better.”
Central to the platform is Recommendation Share™, BrandRank's proprietary metric for brand strength in AI‑generated answers. It tracks how often a brand is recommended by AI answer engines compared to its rivals across key category and buying queries. Combined with BrandRank's AI Content Readiness framework, customers can pinpoint the content most likely to boost their recommendation strength and competitive standing.
“With BrandRank's platform, our customers know where they need to improve, and this acquisition will help them move faster,” said Hank Hudepohl, Co‑Founder and Chief Product Officer of BrandRank.AI. “The addition of Averi's technology allows customers to generate content directly from BrandRank's recommendations. It transforms AI Content Readiness from a diagnostic into an ongoing operational capability.”
The integrated platform enables organizations to:
• Measure AI Search Visibility, AI Content Readiness, Brand Vulnerability, and Recommendation Share™
• Identify content gaps and competitive opportunities
• Generate AI‑ready FAQs, educational articles, product content, and comparison pages based on BrandRank recommendations
• Publish and optimize content
• Track improvements over time to understand which actions increase Recommendation Share™
This acquisition advances BrandRank's objective of helping businesses optimize their brands for AI search and recommendations by linking analytics, suggestions, and content execution within a single workflow. The combined platform provides enterprises with a full Answer Engine Optimization (AEO) solution for measuring, improving, and growing their Recommendation Share™.
The new features will begin reaching BrandRank customers later this year. Financial details of the transaction were not made public.
On August 12, Pete Blackshaw and Hank Hudepohl will host a live customer webinar on August 12th at noon to go deeper into Recommendation Share – what it is, how we measure it, why it matters, and how to improve it.
About BrandRank.AI
BrandRank works with the world's top global brands to strengthen trust and purchase intent by uncovering vulnerabilities, purchase‑driving insights, and growth opportunities across AI answer engines. As a SaaS platform, we track all major answer engines to improve visibility and “Recommendation Share,” ensure content is AI‑ready, and rigorously measure brand claims and instructional accuracy. See our Analytics Platform in Action.
For more information, visit www.brandrank.ai.
Pete Blackshaw
BrandRank.AI
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