This newly launched service assists organizations of all scales in achieving Google rankings and being referenced within AI-generated replies from ChatGPT, Perplexity, Claude, and Google AI Overviews.
Search behavior is now divided into two distinct paths: individuals continue to use Google, while simultaneously turning to AI assistants for answers. A business that optimizes exclusively for one channel will miss out on the other.”— Head of Search Strategy, Frostbite Marketing
Frostbite Marketing, a nationwide U.S. digital marketing agency, has introduced a comprehensive AI Search Optimization service that merges conventional search engine optimization (SEO) with Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). This offering is designed to help companies appear both in Google search results and within the AI-generated responses that users now receive from ChatGPT, Perplexity, Claude, and Google AI Overviews. Further information is accessible at https://frostbitemarketing.com/services/ai-visibility/.
The rollout addresses a notable transformation in how people seek information. According to the Pew Research Center, 34% of U.S. adults reported having used ChatGPT as of its survey conducted February–March 2025 — roughly double the share in 2023, and rising to 58% among adults under 30 (Pew Research Center, "ChatGPT use among Americans roughly doubled since 2023," June 25, 2025). As more purchasing journeys begin with a query typed into an AI assistant, merely appearing on a search results page no longer suffices; brands must also become the source that the AI references in its reply.
What the service does
Frostbite Marketing's AI Search Optimization program treats SEO, AEO, and GEO as a unified effort rather than isolated strategies:
SEO ensures a business remains visible in standard Google and Bing results, the foundation that AI systems still rely on.
AEO (Answer Engine Optimization) organizes content so it can be directly extracted into answer features and AI summaries — clear, question-focused pages containing accurate, well-structured facts.
GEO (Generative Engine Optimization) aims to have a brand named and cited within responses generated by tools such as ChatGPT, Perplexity, Claude, and Google AI Overviews.
This integrated approach caters to businesses of all sizes, ranging from independent operators to multi-location and nationwide brands, located anywhere in the United States.
Free, self-serve tools and an open resource library
Alongside the managed service, Frostbite Marketing provides a public resource library containing over 100 guides on SEO, AEO, GEO, and AI search at https://frostbitemarketing.com/resources/. The company also offers complimentary self-serve tools, including an AI Citation Checker, a website Snapshot Report, and a set of marketing calculators, enabling businesses to assess their current AI and search visibility before committing to any engagement.
"Search is splitting into two habits at once: people still Google, and they increasingly ask an AI assistant. If a business only optimizes for one, it loses the other. Our job is to make sure a brand shows up in the ranking and gets named in the answer." — Head of Search Strategy, Frostbite Marketing
Availability
The AI Search Optimization service is currently available to businesses across the nation. To learn more or schedule a consultation, visit https://frostbitemarketing.com/services/ai-visibility/.
About Frostbite Marketing
Frostbite Marketing is a nationwide U.S. digital marketing agency focused on search visibility across both traditional and AI-driven channels. The agency delivers a combined program of SEO, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO) to help businesses of every size get found on Google and cited in AI answers from ChatGPT, Perplexity, Claude, and Google AI Overviews. Frostbite Marketing serves clients throughout the United States and maintains a public library of over 100 guides and free self-serve tools. Learn more at https://frostbitemarketing.com.
Media Contact
Frostbite Marketing
Email: info@frostbitemarketing.com
Website: https://frostbitemarketing.com
Gio Nava
Frostbite Marketing LLC
+1 702-583-1907
info@frostbitemarketing.com
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