HealthMe, HURT! and OrthoForum Value Network combine injury triage, care navigation, clear pricing, and independent providers within a single, integrated pathway.
NAPLES, FL, UNITED STATES, July 30, 2026 /EINPresswire.com/ — HealthMe (healthmedocs.com), the direct-pay healthcare operating system, today unveiled the Total MSK Solution, a collaboration with HURT! and OrthoForum Value Network (OVN) that links musculoskeletal (MSK) care from the initial injury through complete recovery under a single, coordinated framework for self-funded employers, navigators, and benefits advisors.
MSK stands as one of the largest and most disjointed expense categories in employer health coverage. According to Business Group on Health and Evernorth data, musculoskeletal spending now rivals cancer as a top-two employer cost driver, exceeding $400 billion annually across the United States. Workers frequently encounter delayed, fragmented care, while employers bear costs that vary significantly by site of service, with minimal insight into price or outcome until after the claim is settled.
The Total MSK Solution (totalMSK.com) bridges that divide by uniting three physician-led, physician-owned organizations into a single pathway. HURT! delivers 24/7/365 injury triage, linking injured employees to real orthopedic navigators within minutes instead of directing them to an emergency room. HealthMe’s direct-pay platform and CareNav navigation, which includes its AI care navigation assistant Agent Dora, guides each case into transparent, bundled pricing and coordinates care from that point forward. OVN, the country’s largest physician-led, clinically integrated MSK network, supplies the provider capacity, with over 6,000 surgeons and 5,000 physical therapists across more than 1,900 clinic locations in 48 states.
In a single actual claims analysis, the Total MSK Solution produced $600,000 in savings across 20 hip and 20 knee replacement procedures. The reduction stems from care directed to independent, physician-led ambulatory surgery centers, where orthopedic procedures cost 28 to 50 percent less than identical procedures performed at hospital outpatient departments.
“Employers have been told for years that MSK costs are simply high because the care is complex. The complexity is real, but the cost is not driven by complexity alone. It comes from injury triage, the provider network, and payment sitting in three separate systems that don’t talk to each other, so no one is accountable for what the whole case costs. HURT!, OVN, and HealthMe built the Total MSK Solution so one team owns triage, network, and payment together, from the first call an employee makes to the final bill.”
— Michael Havig, MD, Founder and CEO, HealthMe
“OVN exists because physician-owned, physician-led care delivers better outcomes at a lower cost than any model built from the outside in. As the nation’s largest physician-led MSK network, we bring the surgeons, physical therapists, and centers of excellence that make that promise real for injured employees. The Total MSK Solution puts our network behind HURT!’s triage and HealthMe’s transparent pricing, so patients reach the right physician faster and employers see the value our physicians have delivered for years.”
— Heath Kirschner, CEO, OrthoForum Value Network
“Most musculoskeletal injuries don’t require an emergency room. They require an orthopedic-trained clinician on the phone within minutes, giving someone a clear direction on where to go and how fast to get there. HURT! was built for that moment, whether the injury happens on a shift, at home, or on a field. Inside the Total MSK Solution, we’re the first human voice someone reaches at any hour, and that structure doesn’t stop at the first appointment. It follows the patient through recovery, inside one connected system rather than a series of handoffs no one is tracking”
— Brett Miller, MD, CEO and Co-Founder, HURT!
The Total MSK Solution at RosettaFest 2026
HealthMe, HURT!, and OVN serve as presenting sponsors of the MSK track at RosettaFest 2026, taking place July 29 to 31 in Nashville. The three companies will operate a booth on the exhibit floor and lead seven sessions across two days in the Volunteer Mezzanine, addressing topics such as how a Total MSK Solution integrates into a self-funded health plan, the member experience, and the economics supporting the model. Speakers include Michael Havig, MD (HealthMe), Brett Miller, MD (HURT!), Heath Kirschner (OVN), and David Comiskey (HealthMe), Troy Reichert (HealthMe), alongside employer, advisor, and Health Rosetta representatives.
Employers, navigators, and advisors attending RosettaFest can view the full session schedule and request a demonstration of the Total MSK Solution at totalmsk.com.
ABOUT HEALTHME®
HealthMe is the physician-founded operating system for direct-pay healthcare, providing specialty practices with the pricing, payment, and access infrastructure to expand their direct-pay business — serving both self-pay patients and self-insured employers. Practices publish transparent, bundled pricing, while direct payers — small-business owners, high-deductible and underinsured patients, health-sharing-ministry members, medical tourists, and self-insured employers — can discover, access, and transact for care. HealthMe’s products include Self Pay, PayLink, and CareNav powered by Agent Dora, the navigation infrastructure used by nurse navigators, care navigation companies, and benefit managers to direct patients to transparently priced care. HealthMe serves orthopedic, ENT, and other specialties and is headquartered in Naples, FL. Learn more at healthmedocs.com
ABOUT HURT!
A structured musculoskeletal access platform operating 24/7/365 and the entry point of the Total MSK Solution. Founded by orthopedic surgeon Dr. Brett Miller, HURT! connects people with an MSK injury to a real human orthopedic-trained clinician within minutes and directs them to the appropriate level of care, whether the injury occurred on the job, at home, or in sport, with the pathway remaining connected through recovery. HURT! serves orthopedic practices, health systems, employers, athletic programs, and communities. Learn more at hurtapp.com.
ABOUT ORTHOFORUM VALUE NETWORK (OVN)
OrthoForum Value Network is the nation’s largest physician-led, clinically integrated MSK network, spanning more than 5,000 physicians across 48 states. OVN delivers national coverage through curated, community-based centers of excellence offering fully bundled, transparently priced episodes of care. Learn more at orthoforumvaluenetwork.com
Gabi Light
HealthMe
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